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🚀 Half the Sends, Twice the Impact: How Crossrope’s Warehouse Sale Soared with InviteJet

Learn How One Brand Jumped Rope Over Email and Landed on the Calendar 🗓️

The Test: Email vs. Calendar (Cue Drumroll…🥁)

Crossrope pitted their usual email method (via Klaviyo) against InviteJet’s calendar-based marketing. The results were so jaw-dropping, we almost dropped our jump ropes:

  • Sends: Klaviyo sent 80k emails, while InviteJet sent 50k calendar invites (fewer invites, oh my!).
  • Open Rate: Klaviyo held steady at 30%, but InviteJet soared to 65% — that’s more than double! 🤯
  • Click Rate: Email was at 1.7%, while the calendar invites hopped up to 3.5%. 🏆
  • Conversion Rate: Here’s where things got wild: 3.3% for email vs. 11.7% via InviteJet’s calendar strategy. Talk about leapfrogging the competition! 🐸
  • Revenue: Klaviyo brought in $4,745, but InviteJet jump-started the earnings to $8,605. That’s nearly double the revenue with fewer invites. 💸🚀

Why Calendar Invites Rock the Boat (and Your ROI) 🌊

  1. Guaranteed Visibility: Emails can get buried quicker than your gym socks. Calendar invites pop up where people pay attention—on their actual calendar. They can’t miss it unless they decide to live in 1999 again.
  2. Built-In Reminders: Automatic reminders ensure that your customers remember the sale, not just for the 6.2 seconds after they open an email. It’s basically a personal assistant saying, “Hey, don’t forget that warehouse sale, buddy!”
  3. FOMO and Excitement: A calendar invite feels “official.” It’s like being invited to a VIP party. “Ooh, I’m important!” 🥂
  4. Better Clicks, Higher Conversions: Look at that 11.7% conversion rate—those are real humans adding “Buy More Jump Ropes” to their daily agenda.

Crossrope’s Warehouse Sale: From Email Overload to Calendar Confidence 💪

With InviteJet, Crossrope successfully put a new spin on their marketing strategy. Instead of competing for inbox real estate, they hopped straight into customers’ calendars. And the results weren’t just incremental; they were doubling, tripling, and wowing. Just like that, Crossrope’s warehouse sale turned into a resounding success—no hidden knotted cords or missed messages.

Ready to Make the Jump? 🏃

If you’re still pouring your heart (and budget) into emails that get lost in the spam swamp, it might be time to channel your inner Crossrope and switch to InviteJet. With fewer sends and greater impact, you can bounce higher, sell more, and (dare we say?) have more fun while doing it.

Make your next campaign a slam dunk—or in Crossrope’s case, a skip-hop—right onto your audience’s schedule. Embrace the power of calendar invites, courtesy of InviteJet, and watch your marketing results jump to new heights. 🌟

Bonus Tip: When the open rate’s skyrocketing and conversions are sizzling like bacon on a Sunday morning, you might just find yourself saying: “Who needs email alone when I’ve got InviteJet?” 🍳🥓

Who said marketing can’t be fun and profitable? Grab that rope, get hopping, and send out those calendar invites. It’s time to supercharge your ROI—one event reminder at a time!